Creative


10
Nov 11

Partners for Healthy Success

Some of Spartan Stores new healthy food items were highlighted in a segment of Eight West, a local news show in Grand Rapids, MI. Daymon Design is partnered with Spartan Stores & executes all of the current Spartan & Fresh Selections brands. This includes the healthy items that are featured in the video.

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28
Oct 11

Omega Water Breaks! The Latest Celebrity Trend.

Brooke Burke seen taking an “Omega Water Break” during her work out! But Brooke isn’t the only celebrity drinking Omega Water. Daymon Design’s work on the brand identity, packaging design, and promotional materials for the Omega Water brand were highlighted last month at the annual Emmy Awards.

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20
May 11

Wegmans Ice Creams

Redesigned line of Wegmans Ice Creams

 


13
Apr 11

FUSE Day 2

Day 2 promised to be great and did not disappoint. Some amazing keynote speakers… highlighted by Dr. Michio Kaku, world renowned physicist, author and TV personality. And Ricardo Crespo SVP, Creative Chief, 20th Century Fox.

“PROMISE” That’s what a brand is, and what it must be”!

“A brand is the collective of consumer perceptions and expectations – validated by the desired experience.

“Your brand is what THEY (consumer) say it is!

PROMISE is the bridge between YOU and THEY”.

I am inspired by these thoughts and look forward to sharing them in more detail when I return. I sat through some fabulous presentations from Turner Duckworth, BrandImage, Dragon Rouge, GE Healthcare and Sterling Brands.

FUSE Day 1


11
Apr 11

FUSE Day 1

“Innovate or Die”

With Day 1 closed and some serious evening networking to be done, I am inspired by the person I thought would be inspiring… Karim Rashid. Continue reading →