On April 5th 2011, Technicolor announced a strategic partnership with Canon USA to create a suite of creative tools for cinematographers using Canon’s video-capable DSLRs. The first release was the “CineStyle” Picture Style for the EOS system, which was announced at the 2011 NAB Conference in Las Vegas. Here is a excerpt from Technicolor’s CineStyle webpage:
“The Technicolor CineStyle provides better dynamic range of the captured content. This allows for greater artistic freedom during shooting (as the look does not have to locked in during shooting) as well as during the color correction process in postproduction. Acquisition with Technicolor’s CineStyle will generate what appears to be a flat, de-saturated looking image. While this image may appear unappealing and undesirable, it is in fact an ideal starting point for post-production and color correction.”
Below is an example of what the Technicolor CineStyle Picture Style for the Canon EOS system can accomplish. The original shot is straight out of the camera and the overlay is after the recommended S-Curve Look Up Table (LUT) is applied to the footage.
Canon Technicolor CineStyle on Canon 60D
Visit Technicolor’s CineStyle page to learn more:
technicolor.com/en/hi/cinema/filmmaking/digital-printer-lights/cinestyle
SHOT WITH:
• Canon EOS 60D
• Sigma 50mm ƒ2.8 Macro
COLOR CORRECTED WITH:
• Adobe Premiere Pro
• Red Giant’s Magic Bullet LUT Buddy 1.0